Asakusa Ekimise stands as a pioneering example of integrated commercial architecture in Tokyo, representing one of Japan's first successful combinations of a railway terminal and department store. The building first opened in 1931 when it housed Asakusa Kaminarimon Station and the Matsuya department store, with this dual-purpose concept considered radical at the time. The shopping complex was restored to its early Showa-era glory in 2012, when it reopened under the name Ekimise, a nod to the nearby Nakamise shopping street.
The cultural significance of Asakusa Ekimise lies in its role as a commercial landmark within Tokyo's most traditional district. Matsuya Asakusa opened in the heart of this cultural hub and became a store loved by the local people of Asakusa, carrying a wide selection of articles from long-established Tokyo brands. The building serves as a bridge between Asakusa's historic atmosphere and modern retail convenience, maintaining its retro architectural style while offering contemporary shopping experiences.
Visitors to Asakusa Ekimise can explore eight floors of diverse retail and dining options. The basement, first and third floors are occupied by the department store Matsuya Asakusa, while floors 4 through 7 and the rooftop level showcase kimono shops, traditional Japanese lifestyle goods, and restaurants. The 5th floor features a Seria 100-yen store and Tobu Railway train model exhibition. The Hare Terrace on the building's rooftop offers superb views of Tokyo Skytree and hosts special events throughout the year. More than 50 stores operate within the complex, covering fashion, miscellaneous goods, and restaurants.
Transportation access to Asakusa Ekimise is exceptionally convenient as the facility sits directly above Tobu Asakusa Station. The complex provides 0-minute walk access from both Tokyo Metro Ginza Line and Tobu Skytree Line at Asakusa station. From the basement level, visitors can directly access the Tokyo Metro Ginza Line. The building also connects to Tokyo's broader transportation network, making it easily accessible from major districts throughout the city. Entry to the shopping complex is free, though individual shops and restaurants maintain their own pricing structures.