Toretore Market Nanki Shirahama is located at 2521 Katata, Shirahama-cho, Nishimuro-gun, Wakayama Prefecture, Japan. The market is open daily from 8:30 AM to 6:30 PM, making it easily accessible for tourists visiting Shirahama's famous hot springs and beaches.
Toretore Market Nanki Shirahama offers fresh local seafood including tuna, sea bream, lobster, and seasonal catches from Kumano Sea. You can also find Wakayama specialties like umeboshi (pickled plums), local sake, and regional fruits. The market features both raw seafood and prepared dishes.
Yes, Toretore Market Nanki Shirahama has multiple restaurants and food stalls where you can enjoy fresh sashimi, seafood bowls, grilled fish, and local Wakayama cuisine. The market's restaurants serve meals made from the same fresh ingredients sold in the market stalls.
From JR Shirahama Station, take the Meiko Bus bound for Shirahama Onsen and get off at Toretore Market bus stop (about 15 minutes). Alternatively, it's a 10-minute drive by car or taxi. The market provides free parking for visitors exploring this popular Shirahama attraction.
Toretore Market Nanki Shirahama combines a traditional Japanese fish market with tourist-friendly amenities in the scenic Shirahama resort area. Unlike Tokyo's Tsukiji, it offers a more relaxed atmosphere with English signage, easy parking, and immediate access to restaurants serving the market's fresh catches, perfect for Wakayama tourism.
Traveler reviews
Tore Tore Ichiba is a lively seafood market known for its wide variety of fresh fish, sashimi, and local Wakayama products. The market is spacious, clean, and easy to explore, making it very tourist‑friendly. You can enjoy fresh seafood bowls, watch tuna cutting shows, or shop for local snacks and souvenirs. A fun and convenient stop for anyone visiting Shirahama and wanting to experience Wakayama’s seafood culture.
Such a lovely place. We stayed in Shirohama for 2 nights so we had a leisure hang out in the ToreTore during day time. It’s quite energetic, many visitors there, for food, for souvenir, or some local people go for the market. The fishes were so nice and big. People can get a bowl of rice and just pick those sashimi or pickles or deep fried food as long as they want. There are plenty of seats. We should have had lunch there if we knew beforehand.
The fish market sells a variety of seafood and you can barbecue them at a nearby shop.
You can buy the individual seafood from all the different stalls located inside the market and cook them at the nearby shop.
The barbecue time is limited to 1 hour and 45 mins with unlimited non-alcoholic drinks. Adults cost 1,000 yen each, school children 700 yen, infants (3 years old) 300 yen.
There is also sashimi too which you can purchase. Outside the market is a fruits shop.
There could be other market events too and we saw a flea market on the day we were there.
Touristy, yes. But overall a decent fish market where you can get decent sashimi at a good price. The place can get pretty crowded with long queues at the foodhall. It’s a good balance between the raw local fish market and the overpriced tourist traps.
Wonderful for cheap fresh seafood (otoro) and cooked food too! Huge place and full of choices for Japanese snacks too! One can spend hours here!
