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Experience the best of Iwate, starting with the Sanriku Coast, famous for its rugged cliffs and ocean views. Visit Hiraizumi’s Chuson-ji Temple, a UNESCO World Heritage Site with the stunning Golden Hall.

Take a boat ride through Geibikei Gorge, surrounded by tall rock walls and quiet nature. In winter, head to the Appi Highlands for some of Japan’s best skiing. Be sure to try Wanko soba, a fun local dining style where noodles are served in many small bowls.