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  1. Home
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  4. Beni Museum, Minato
Tokyo

Beni Museum, Minato

4.3 (181)Art MuseumTourist AttractionMuseumPoint Of InterestEstablishment
Last updated May 17, 2026

Beni Museum is a specialty museum in Minato Ward, Tokyo, dedicated to beni (safflower-based red pigment), a traditional Japanese cosmetic with over 1,200 years of history. Established by Isehan Honten, a cosmetics company founded in 1825, specializing in beni production for nearly 200 years. Beni, derived from safflower petals, was used as lip and cheek color and fabric dye. The pigment extraction required skilled craftsmanship, making high-quality beni a luxury during the Edo period. The museum preserves beni production heritage and its role in Japanese beauty traditions.

The museum documents a nearly vanished traditional craft connected to Edo-period beauty culture. The collection includes historical beni containers, cosmetic tools, ukiyo-e prints depicting women applying makeup, safflower processing implements, and beni-dyed fabrics. Exhibits explain the labor-intensive extraction process. High-quality beni required approximately 3,600 safflower petals for just 3.75 grams of pigment. The museum preserves knowledge of traditional cosmetics before Western makeup introduction during Meiji period. Isehan Honten continues producing small quantities using historical methods.

Visitors view exhibits on beni history, production methods, and cultural context through artifacts, panels, and visual materials. The museum demonstrates safflower processing stages showing raw materials, intermediate products, and finished pigment. Historical containers and tools show how beni was stored, sold, and applied. Ukiyo-e prints and documents provide context for Edo-period fashion and beauty. Demonstrations or hands-on experiences may allow trying traditional beni application.

Beni Museum is located in Minato Ward, Tokyo, with specific location details varying depending on whether it operates from Isehan Honten's facilities or a dedicated museum space. Access typically involves Tokyo Metro or Toei Subway lines serving Minato Ward, with the nearest station depending on exact location. From major Tokyo stations, Minato Ward is accessible within 20 to 40 minutes via subway connections.


Hours
Tuesday: 10:00 AM – 5:00 PM
Wednesday: 10:00 AM – 5:00 PM
Thursday: 10:00 AM – 5:00 PM
Friday: 10:00 AM – 5:00 PM
Saturday: 10:00 AM – 5:00 PM
Phone
+81 3-5467-3735
Website
www.isehan-beni.co.jp


Overview

Address
Japan, 〒107-0062 Tokyo, Minato City, Minamiaoyama, 6-chōme−6−20 K's南青山ビル 1F
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Beni Museum, Minato

Hours

Tuesday: 10:00 AM – 5:00 PM
Wednesday: 10:00 AM – 5:00 PM
Thursday: 10:00 AM – 5:00 PM
Friday: 10:00 AM – 5:00 PM
Saturday: 10:00 AM – 5:00 PM

Phone

+81 3-5467-3735

Website

www.isehan-beni.co.jp

Traveler reviews

Very cool and completely FREE museum. It's only two small rooms, but it's packed with information about the history of commercial and traditional makeup in Japan. iPads will be given for multilingual support.
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Max Kennard
Jun 15, 2025
This is a very small museum in between the area from Mori Museum and Nezu Museum. It explains the history of makeup in Japan, how it used to be a ritual thing for both genders but now is ladies’ only and the influence of American culture. It’s totally free and the staff is nice so I recommend it. Perhaps a bit more interesting for ladies with young daughters than older men.
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Ever Tale
Dec 10, 2023
A small but super fascinating museum where I learned so much more about Japanese history and culture than I expected. The display is in Japanese but they have an iPad with English and French (and maybe other languages), so I was able to learn a lot. This is a truly amazing process and I hope it won’t be lost to time! The ladies who work here were so kind, and it’s free!
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Lauren
Apr 27, 2024
Very nice set up. Ipad with English translation is provided making the visit thoroughly enjoyable. I took a short bus ride and walked to the museum passing by local neighnorhood, Very easy to get to.
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MV Luong
Jul 22, 2025
This is a fascinating little museum that is completely free of charge. It is run by the sole remaining maker of a type of traditional Japanese lipstick called "beni" used widely in the Edo period. This lipstick has a very important place in the history of Japanese fashion, so it is well worth dropping in to learn about it. The museum is near the Nezu Museum and the Okamoto Taro Memorial Museum - about 6-8 minutes walking from either to the south/east - so if you are already in the area it would be easy to stop by. The museum is small, so you could easily walk through in 20 minutes and still really enjoy it. The front part is a small shop where this lipstick is sold (at a high price and rightfully so based on the difficulty of producing it) and the rear section is the museum itself, which is a medium-sized room filled with beautiful, high-quality exhibits. The exhibits are in Japanese, but the staff will gladly give you a laminated pamphlet with excellent English translations of all of the displays. They also have a sample pot of the lipstick available to show you how it works (even if you are not buying anything). This is a great little museum, absolutely worth adding to your itinerary if you are visiting the Omotesando area.
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H. H.
Jun 17, 2019

Frequently Asked Questions

High-quality beni required approximately 3,600 safflower petals to produce just 3.75 grams of pigment, making it a luxury item during the Edo period.

Historical beni containers, cosmetic tools, ukiyo-e prints depicting women applying makeup, safflower processing implements, beni-dyed fabrics, and demonstrations of safflower processing stages. The shop sells Isehan Honten cosmetic products.

Visits typically require 30 minutes to 1 hour due to the museum's small, specialized focus.

Beni has distinctive color change properties—the pigment reacts with moisture and pH when applied to lips, deepening in color.