Nakano Broadway is a nostalgic haven where those who grew up around the 1980s can embark on a genuine trip down memory lane, reconnecting with the treasured items that sparked joy in their youth. It is brimming with evocative retro memorabilia—from vintage toys and classic gaming collectables to timepieces—catering brilliantly to the kidult at heart.
Above all, it boasts a remarkably high density of specialist vintage watch boutiques, making it an indispensable destination thoroughly worth a visit for anyone wishing to explore classic timepieces.
Nakano Broadway is probably one of the best places in Tokyo to look for antique and vintage watches. There is an incredible variety of shops, and you can find everything from affordable second-hand pieces to rare collector models and luxury watches.
What makes the place great is that there’s really something for every budget. Whether you’re seriously collecting, casually browsing, or looking for your first vintage watch, you’ll find options at many different price points. Most stores also carry both brand-new and pre-owned models, so it’s easy to compare styles and prices.
Beyond the watches, the atmosphere of Nakano Broadway itself is fun to explore, with countless small specialty shops and a very unique retro Tokyo vibe. Definitely worth visiting if you’re into watches, vintage shopping, or collectibles in general.
A wide variety of japanese goods, old toys, shoes, food, medicine, traditional goods, comic books, books, watches, whatever you can think of. Downstair is supermarket. Outside, there are lots of shops and restaurants and cafes too. I spent a whole afternoon there. Happy to buy and lesrn more about where Japanese citizen usually go shopping.
I came here to buy anime figurines. The mall has several stores with anime merch. The selection is quite large for popular titles (I was looking for Madoka Magica figurines). It's cheaper here than in the tourist areas, but I recommend checking out all the stores and comparing prices before buying—I bought three figurines for 1,980 yen, even though the same figurines were priced at 2,990 yen at the store next door. (photos are from random shops)
A Must-Visit in Tokyo for Collectors and Treasure Hunters
Nakano Broadway is a fascinating place to explore and definitely worth visiting if you’re into anime, manga, watches, luxury goods, or collectibles. There are countless small shops selling everything from rare figures and vintage toys to high-end watches, jewelry, and designer items.
The atmosphere is unique and feels like stepping back into old Tokyo, with hidden gems around almost every corner. We especially enjoyed browsing the watch stores and discovering interesting collectibles that you don’t usually see elsewhere.
The reason for four stars instead of five is that the building itself feels a bit dated, and it can be confusing to navigate since there are so many corridors and shops spread across multiple floors. Some stores also have limited opening hours.
Overall, Nakano Broadway is an iconic Tokyo destination that’s well worth a visit, especially if you enjoy hunting for unique finds and spending a few hours exploring. Just be prepared to wander around a bit—you never know what treasures you’ll come across.
