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Niigata

Top attractions and experiences in Niigata

Explore Niigata's charm! See the iconic Bandai Bridge and enjoy views of the Shinano River. Visit the Niigata City History Museum for local stories. Experience traditional Japanese culture at the Northern Culture Museum. Have fun at Niigata Furusato Village with local crafts and foods.

Enjoy the beach at Sado Island, perfect for a day trip. In winter, ski at the popular Naeba Ski Resort. Niigata offers a mix of history, culture, and natural beauty for an unforgettable visit.

Adventure Tours

Sightseeing Tours

Amusement Parks

Top rated in Niigata

Gala Yuzawa

GALA Yuzawa Day Out: Lift Ticket & Rental Combo

From $85 /person

Koide Ski Resort

Koide Ski Resort Day Pass for Unlimited Lift Access in Uonuma, Niigata

From $25 /person

Gala Yuzawa

Explore More: GALA Yuzawa & JR EAST Pass (Nagano, Niigata)

From $0 /person

Train

5-Day JR EAST Pass: Discover the Wonders of Nagano & Niigata

From $88 /person

Top rated in Niigata

Gala Yuzawa

GALA Yuzawa Day Out: Lift Ticket & Rental Combo

From $85 /person

Koide Ski Resort

Koide Ski Resort Day Pass for Unlimited Lift Access in Uonuma, Niigata

From $25 /person

Gala Yuzawa

Explore More: GALA Yuzawa & JR EAST Pass (Nagano, Niigata)

From $0 /person

Koide Ski Resort

Koide Ski Resort Day Pass for Unlimited Lift Access in Uonuma, Niigata

Discover the thrill of skiing at Koide Ski Resort in Niigata!

Places & attractions in Niigata

Kagura Ski Resort

Kagura Ski Resort

Jade Coast (Hisui Coast)

Jade Coast (Hisui Coast)

Iwamuro Onsen

Iwamuro Onsen

Tanimura Art Museum

Tanimura Art Museum

Takada Castle Site Park

Takada Castle Site Park

Tunnel of Light (Kiyotsu Gorge)

Tunnel of Light (Kiyotsu Gorge)

Akakura Onsen Ski Resort

Akakura Onsen Ski Resort

Naeba Ski Resort

Naeba Ski Resort

Myoko Kogen Ski Area

Myoko Kogen Ski Area

Gala Yuzawa

GALA Yuzawa Ski Resort

Frequently asked questions

Niigata is known for its high-quality rice and sake, beautiful coastal and mountain landscapes, and as a major port city. It's also famous for its delicious seafood, especially fresh sushi, thanks to its location by the Sea of Japan.

The best time to visit Niigata is during autumn (September to November) for mild weather and beautiful fall colors. Winter (December to February) is also great, especially for snow sports enthusiasts, as Niigata is known for its excellent ski resorts and heavy snowfall.

Niigata hosts various traditional festivals. The Niigata Festival in August features colorful parades, traditional dances, and fireworks. The Nagaoka Fireworks Festival, one of Japan's most famous fireworks displays, is a must-see. In spring, the Tokamachi Snow Festival showcases stunning snow sculptures and winter activities.

Niigata is home to several historical sites. The Northern Culture Museum showcases the lifestyle of wealthy landowners and has beautiful gardens. Old Saito Residence is a well-preserved samurai house. For history enthusiasts, the Minato Inari Shrine and Hakusan Park, with its remnants of an old castle, are worth visiting.

Niigata is famous for its high-quality sake, produced thanks to the region's excellent rice and pure water. The area is also known for Niigata Senbei (rice crackers), and traditional crafts like Niigata Nishiki, a type of textile. The region's skilled woodworking and metalworking are reflected in items like cutlery and decorative objects.