What other travelers are saying about Sapporo Beer Museum
Overall a pretty good facility, would recommend. Free tour available but if you want the premium tour it’s 1,000¥ or so. Make sure you buy premium tour tickets in advance as they get sold out quickly.
Facility is large and modern with a good collection of historical pieces. Tour is well laid out, and flows from start to finish. There is a beer tasting hall at the end with an exclusive Sapporo Beer Museum brew only available at this location and not sold anywhere else.
Shop is also available for souvenirs. Overall, if you have some time I recommend checking out the Beer Museum. The atmosphere and surrounding area is nice and it’s a nice activity to eat up a couple hours.
I’m writing this review based on the free tour, as I didn’t book the premium one. The free tour you can just walk in and make your way to level 3. No need to queue for ticket . Honestly, the free tour is pretty short — it’s mainly about the history of how Sapporo Beer was founded, along with a small exhibit showing what the brewery looked like in the past. You can finish the tour in about 10–15 minutes, depending on how much time you spend reading the panels.
The highlight was definitely the beer tasting afterward. Theres a queue to purchase the ticket but it's quite fast like 5-10mins. We tried three different beers for around 1200 yen because we were curious about the different flavors. Our favorite was the “Black Label” — super smooth and easy to drink. The “Classic” had a slightly bitter aftertaste, which wasn’t really to our liking. As for the “Kaitakushi,” we’d rank it last — it was quite bitter, especially at the end, so it might appeal more to those who like stronger, more bitter beers.
There are seating areas for tasting, but they can get crowded, so we ended up standing at a table in the back, which was perfectly fine.
Right next to the museum, there’s a large shopping mall with stores like Uniqlo, GU, and more — definitely worth stopping by for a quick browse!
Good place for people who drinks otherwise for me it was a history knowledge visit bout a famous fl rand from the place. Unfortunately the external facade is under renovation and the whole building was covered in dust proof cloth hence can’t take a good shot of the place outside. Inside there are two zones, one can be visited and walked around for free and other one is paid area where you can enjoy tasting their beer. The place is very far and needs to take a bus which is not convenient as no train connection is available. It a bad place to visit and learn more about it.
Interesting story of Sapporo beer!
Also enjoyed the beer tasting activity. I thought that the beers will be served in small glass only. Was pleasantly surprised to be served in 3 full glasses.
For their restaurants, better to call and reserve a table in advance.
A great place to learn about Sapporo beer!
I did thr beer taster set and it was really juice with English descriptions so you could really understand the taste of the beer.
The museum had a paid tour or a free tour. I hadn't booked for thr paid one so just did the free one. The highlight is the beer tasting at the end for sure😆🍻🍻